Principles of Communication
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Communication can be intentional or unintentional.
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Communication is irreversible.
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It is impossible for a human being not to communicate.
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It is impossible for the receiver to perfectly interpret what we say without any errors.
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We cannot guarantee to reproduce same communication results every time. The same communication technique cannot be effectively used for all situations and cases.
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There are two dimensions in communication: content and relationship.
Reference
"Looking Out, Looking In", Chapter 1.3